May 21, 2021

osh Clemente: Strong week as usual. Highlighting right off the bat, design work. So some really awesome refinements that are kind of in the implementation phase now with Jhon and Murillo and many others after Alan has put his hands on them. Things like logging experience, zone review page, chart design work, new sleep, and zone review. So lots of awesome stuff that’s going to be making its way into the app very soon and I think Alan’s going to give us some more on that soon. We’ve got phase one additional lab testing live. So in the bottom right corner you’ll see some of the label samples that Alan received, which are looking awesome. You’ll see the subject line of an email I actually received in my inbox, which tells me that my in-home test kit is on its way. So we’re testing this. This is kind of evolutionary leaps for Levels. Josh Clemente: One day we will have a lot more than just CGM data. And right now we’re in like the very early stages of figuring out what data we need, how to make it actionable, how to weave it into the Levels experience. These are baby steps, but looking to the future and it’s going to be really exciting to get some of this extra data. Shipped internal GraphQL improvements. I believe we’ve got Shinu. We’ve got email notifications for replacement sensors out. Wrapping up on the Salesforce pilot. So I think this week we close that out. That’s been a 12-week program. Tom, I’m sure, will give us more details on that, but we should have a summary report. This is our first sort of enterprise project. Looking at, what could we learn from a wellness pilot program? Josh Clemente: Salesforce is a huge company. They offer employee wellness programs and we were not expecting to target anything like this anytime soon. They jumped on it. We’re going to learn from it. It probably won’t be a 10 out of 10, which is good. So let’s figure out how to make it a 10 out of 10. We also have a lot of interest from Nike Innovation, I think, in this space generally. More to come on that. 10,000 plays on Metabolic Insights feed. This is just so cool. Little bite-sized snippets of useful information that people can download and use. And I think, my guess, and obviously I have no data to back this up, my guess is that the audience there are Levels members. So that tells me that this is profoundly useful for people who are actually in the Levels program, which is very exciting. Josh Clemente: We need to, I guess, back that up with some evidence. We hit a $4 million all time gross volume number. Again, we’re not in growth. We’re not like trying to grow that number, but it is crazy to see. And we’ve got 117,000 people outside of our customer base on the wait list. Inside the company page, so this went live, I believe, yesterday. Ben has been taking point on this. We’re posting our 12-month old content. Things like these forums with some redacted information for personal stuff, but these forums and the investor updates and such, and just posting them onto the company info page. This is where people will go to just kind of follow along in the trajectory of Levels and what we’re building. It’s going to be interesting to see what the engagement is like. And it’ll also be a great sort of archive and repository for our supporters to share more about the company. Josh Clemente: So whether potential candidates or investors, et cetera. We’re considering a venture debt arrangement, which would… Right now we are really looking good to companies that provide funding and provide working capital. And so we’re getting some great offers on venture debt arrangement. So we’ll consider this as a potential non-dilutive working capital arrangement. More to come on this, but just something that we’re evaluating. It’s nice to have flexibility. Even if you don’t necessarily need the cash at the time, it’s really nice to be able to have that option and very few companies get that. Let’s see some other stuff, great IG Live with Gabe Mendoza and Casey Means. I have not been able to catch up on this yet, but I think this comment right here, probably summarizes exactly how good it was. Josh Clemente: We’ve got a lot of people, so Sam did a nice opt-in thing for future updates in his, let’s see, April Investor Update. So people that want to continue receiving them opt-in and just really cool to see snippets like this, where this individual is at LaunchHouse and Levels is sort of like just buzzing in the founder community constantly. We’re on the tips of the tongues of anyone in this space. Something really hilarious. I found this quote, particularly hilarious. Testimonials from people who are using Levels, losing weight, and it’s improving their relationship with their horse. And I just find that awesome and hilarious. And then just also genuinely cool. We’ve got the press release for Dr. Mark Hyman. This went live on the news wire. Dr. Hyman has been in our orbit for some time now, but officially making it official to the world. And then his full testimonial or quote was amazing. I took a little snippet here about how he feels about joining Levels and the problem we’re facing. I think its summarizes nicely how we all feel. Josh Clemente: And then we’re in touch with Dr. Dale Bredesen who wrote The End of Alzheimer’s, really well-renowned and extremely smart individual in this space and excited to see where that goes. Got a couple more VIPs in the loop. Dave Asprey launched a blog post today. I believe that’s out. And we’ve got Melissa from Whole30 giving us the stamp of approval on her experience. I think that kind of covers us. Alrighty. Now on to welcoming Natalie Vanderpump. Natalie is, honestly, one of our longer term members at this point, I think, for continuous subscriptions, super active in the community. She was a part of this amazing photo shoot initiative that Stacie took on, that was around the entire country. And we have this beautiful visual of her in a gorgeous natural setting. Natalie, I would love to hear a little more about your experience and just generally hear from you about joining us today on this call. We’re so excited to have you. Natalie Vanderpump: Thank you so much for having me. I haven’t seen the photos yet. So that was kind of cool to see that. Thank you. So I can get lengthy and I love to tell stories. So I actually made some bullet points to be brief. Josh Clemente: All right. Natalie Vanderpump: So my journey started in 2013 when I was told I was pre-diabetic. It was super shocking for me to hear that word because you have a perception of what that looks like, but I was able to resolve it within a year by focusing on my diet and heavy weight-training. And over the year my A1C keeps going up and down sort tipping on the prescribed pre-diabetic range. So that was a little bit frustrating. So every time I would go to get blood work, I would sort of hold my breath. Like, “Am I going to be okay or not?” Natalie Vanderpump: And not quite knowing exactly what was impacting that. 2019, I was reading a book called Bodily Love and she mentioned the glucometer and I’d never heard that word before. So I went and I got one and I made a massive spreadsheet. And I put in all the numbers and what I was eating and Josh, I’d heard you in some podcasts recently talking about how you would prick your finger all day and you are trying to track and I couldn’t make heads or tails because I really didn’t know what I was doing, but I was trying to figure out something. Everything changed for me last year in August, a really close friend of mine got diagnosed with type two diabetes and they gave her CGM. And that was the first time I learned that there were other tools to track her glucose level. Natalie Vanderpump: So then I went to doc Google and I started Googling along, learning about CGMs and I bumped into an article from Levels. So that was my introduction to Levels. So then I went down that rabbit hole and I was reading all the blogs you had at the time. So that would’ve been around September timeframe and I signed up and then I was like, “Oh crap, I’m on a wait list.” But in the meantime, I just like kept reading and reading and reading. Well, it so happens about four, six weeks later, I was at a workshop and I met one of Levels early investors, Andrea Funston who was going through her own health journey. And you kind of get to know somebody, and they’re were talking about food and anytime you talk about food, I’m like in it. Natalie Vanderpump: So as I got to know her kind of we talked a little bit more and she mentioned Levels and I blown away that now I had met someone who was actually using this thing. And so she offered to get me on top of the list and told me about her role and everything. I was like, “This is so cool.” So in January I got my CGM, got it in. And within two days I knew what my problem was. And it was my morning smoothie. It was spiking my blood sugar, like 37 40 points. So imagine I’m having this every single morning and I was roller coastering throughout the day. So that was my big aha right away and within four or five days, I got it down to like eight or nine just by altering a few things. So that was kind of how that all started. Natalie Vanderpump: And then I made a mistake of getting really anal about the stars that connect the days of how many perfect days you have, because I’m a little anal. I’m an engineer and I like to keep things in order. So that wasn’t a good thing because then I wasn’t experimenting as much, and so that’s kind of how my journey started. I think I wanted to just make note that hopefully Mike doesn’t think I’m stalking him, but I’m new to Instagram. And so when I found you guys, I started following Levels and then I would follow the people that were in the highlight circle that I thought I could learn something from. So I started following Mike who doesn’t post very much, but he’ll put stuff in the highlights feature. Natalie Vanderpump: What I loved about it though, is that when Mike puts up a post, he’ll say like, okay, here’s what I did. Here’s what happened. Here’s why. And perhaps here’s what I’ll do the next time. And that for me was priceless. So obviously Mike’s a boy, I’m a girl. I’m probably not quite double his age, but maybe close. So I don’t have an expectation that what Mike does is going to work for me, but it gives me something to think about and chew on and to empowerment and see what will work for me. So I just wanted to give a shout out on that. And then the other thing is after I started, I really meant to do it for a month. And then I was like, “Well, what if I do for three months and get my A1C tested?” Because that was my big thing. I just couldn’t keep it in there. So now I’m at 5.4. I didn’t have anxiety before doing blood work this time. So that was like really awesome. Okay, I’m going to stop talking. You guys got any questions? Josh Clemente: Natalie. No, thank you so much for continuing to be part of this community and helping us actively build it. We can’t replace this sort of expertise coming from the user, right? We are all in this and drenched in what we’re building and it’s really hard to get the perspectives of people who are working through this from… It’s kind of solo and for the first time. And so that stuff is super valuable. And it’s really interesting to hear your thoughts on following Mike and watching what he’s doing because we’ve toyed with a scaled version of that, a platformized version of that. So you can find people and when you’re looking to understand context for what you’re seeing in your data, it is helpful to reverse engineer. Josh Clemente: I would imagine what someone else is doing and figure out, oh, that’s what’s working for them. Here’s potentially why. So really awesome to hear that example and anecdote and hopefully Mike starts posting more. He and I have had some conversations about his posting schedule, but awesome to hear that you’re getting value and really thank you for continuing to engage with us and joining this call and being a part of what we’re building. It’s completely irreplaceable. Natalie Vanderpump: Awesome. Thank you. You’re most welcome. Josh Clemente: All right, jumping straight ahead. Quick stop off on the culture and kudos slide today. Mr. Haney is showing up here and the reason is, this is a great example of closing the loop. So we get a lot of advice and insight from experts in their field through our network. And these people are giving freely of their time and they’re happy to do so, but it is always helpful and valuable to us and them to close that loop in the way that that Haney did here. Just saying, “Hey, following up on those ideas that we discussed or that you sent over, here’s what we did with it.” And potentially that opens the door to follow up again, do another round of iteration and potentially learn and take another step in a positive direction or get their insight or potentially that just gives them a little bit of a reward and helps them recognize that Levels cares about this sort of thing. So definitely reinforcing that this is something we do here and appreciate Haney you putting in practice. Josh Clemente: Quick detour. This is a fun one. So Sam sent this over to me. We just ran into two years since the faithful day when Sam and I caught up on a random phone call. So that was May 2nd, 2019. You can see here, Sam is rigorous with his schedule. I do not have an artifact to mirror this one because my calendar didn’t have an event on it. But Sam gave me a call, we chatted through Levels right here on May 2nd. And then over here is the day that Sam and I, we had the infamous juice cart pitch day. And so this is the event stream the way that played out. Josh Clemente: Here’s the picture of the cart itself, actually, and the health drink there on the menu. And here’s some of the live data as I was in the midst of that pitch meeting, my blood sugar quite high, it stayed at quite high for some time. So it is just really cool that this is this coming week. I think May 23rd will be our two years. So pretty amazing to see how far this has come and to think about all of these people who are on this call. I don’t know this, this is the light cone coming from that one moment here on the calendar of Sam Corcos, so just awesome to reflect on. All right over to David. David Finner: Yeah. So one thing I really want to share my excitement about is thank you to Mercy and Mike Haney for helping us establish a process to keep the Learn module freshly updated. So as you’ll recall the Learn module is a place where we feature all of our articles and any other content. And to date we haven’t had a place to make sure that things like The Weekly Feature stays fresh, stays updated. I go in there from kind to time and update it, but it gets a little stale. So Mercy has volunteered to come in from time to time and keep that up to date, perhaps on a weekly basis, updating the weekly feature whenever Haney has new blog posts, keep it up to date there. And that’s going to be a big win for our members who do find a lot of value in the in-app content. And now the hope is that the in-app content will stay as fresh as the blog. So a big thanks to that, not an engineering feature, but I think this is going to be hugely value additive. Next slide. David Finner: All right. So this morning, the David Bot 2.0 went live. We pushed that out earlier this week with the app. And now you’ll see in the gift there’s an Ask Levels button. We’re testing just to see if people do want to get more information about understanding their score. We’ve heard a lot of people saying that they don’t understand why they spiked sometimes. And so we’re seeing if people want to engage with getting more details on that. So Hao also very quickly built a tool that it helps me push this out, basically, a phase rollout. So instead of pushing it out to our entire membership at once and potentially getting lots of emails, now we can say, “Okay, let’s start with 100 people, measure it from there, see how it goes.” And if it’s slow rolled up more, we can take baby steps. So thank you Hao for that, and thank you Maria, for the feature. Next slide. David Finner: So Justin was just killing it this week, implementing the new charts. They are almost finished from a chart library swap-out standpoint. And this week we added the ability to see the zone pins, as you can see, highlighted here on the animation and Alan and Justin were pairing on some of the finer details, like access tick marks and things like that. Outside of the Pure Beauty, the performance is amazing. It’s going to be a huge win for our Android customers and also much more performant on iOS, if you can believe that. So the next step for this is Justin, when he is back from holiday will be working on swapping out the chart and the zone review page to make use of the new charting library, and then incrementally over time we’ll keep swapping out all the other charts in the app to use the new performance version of it. David Finner: Next slide. Yeah. Okay. So this is just a quick call out based on the product update emails I sent out for the members, from our releases, one individual wrote back and had some really good feedback about how we could clarify our Apple Health and Google Fit integration to make it clear that we’re not just displaying the data, but we’re actually importing your data into Levels so we can crunch additional statistics and insights on it. So Maria was able to add a quick tool tip next to the Apple Health and Google Fit button in the settings, and also update the copy so that’s more clear. A tiny change, but hopefully a big win for understanding the data. David Finner: Next slide, we mentioned this over a few weeks, but the new add log flow is officially in development mode. So Jhon started working on that and we’ve been refining the UI specs. I think it’s going to be a really nice improvement, especially around the ability to… We’ve merged the note typing with copy past logs. So now as you start typing something, it’ll automatically surface past logs, so you can just quickly tap it. And that’s one of the speed enhancements. And then also the UI is much more optimized. The most common things are kind of at the bottom that are easier to hit with your finger. And there’s a big canvas where we can explore adding new things like macros or voice to text buttons, things like that. David Finner: Next slide. And then another experiment that Jhon was working on this week with Alan, we mentioned this last week, but it’s an Open GL, it’s a 3D rendering system to see if we could pull that off with our React Native app. So Jhon did a great job having a proof of concept here. You can see in the middle. In our early exploration, we were only willing to kind of bet a few days for this exploration. And it looks like out of the box, iPhones will perform really well with something like this. Androids don’t really work so well on it. So it’s possible that we could iterate on this in the future and get really good performance. But for now it’s something that we’re going to probably table until we want to get back to this. But thank you, Jhon and Alan for that. David Finner: Next slide. Yeah. And I think Gabriel’s starting to think through the food stack rank. No current update, I think, on that. We’re kind of thinking through how we want to approach it, but excited for that one. And next slide. And there’s a bunch of things that didn’t get a visual call out, but I wanted to verbally call out that we’ve been working out of rewrites for our internal APIs both in retool and on the app that are going to enhance security and just make it much easier, I assume much cleaner to code against and performance improvements. And let’s see, I think that is about it. As always, we’re still running a bunch of other experiments that I can let Jen or Ben speak to you a bit more, but extending the Coke experiment out to 100 members, the metabolic fitness kit that you saw, Josh shared some of the screenshots of this morning at Home Blood Draws, things like that. So another strong week. Josh Clemente: Nice. Thank you. Miz, did you want to take the hiring slide? Michael Mizrahi: Sure. So quick update on this front, mostly about process here. We want to make sure that as we grow the team, we have an eye on diversity and inclusion, making sure that we build a team that reflects our member base, basically across all the different services. So age, background, race, you name it, gender. And so a few of things that we’re doing here just to keep this top of mind in our current state. So candidates from underrepresented groups, looking at our team today, we’re automatically advancing those through to intro screens. So passing them through the resume screen and making sure that we’re at least getting on the phone. This is a helpful tip that a lot of different recruiting teams use. I think we most recently discussed it after seeing it in some of the Amazon processes. So that’s one that we’re very easily able to implement. Michael Mizrahi: And so we’ve dropped that into the flow. Something else that we’ve done. As you know Andrew’s hiring software engineers as a team, we’re looking to add more engineers in general. Sourcing technical women is a priority and so we’ve partnered up with two external recruiters who are solely focused. They run a consulting business, a recruiting business, where they work with technical women coming out of software roles, looking for other opportunities in the tech and startup space. And so they’re solely focused on that demographic and passing over a ton of great candidates. And so working more women into those hiring pipelines, some other things that we can do and will do, but that are not active now is really standardizing our interview questions, making sure that all interviewers, whether it’s peer interviews, team interviews, whatever it might be, are objective and standardized from candidate to candidate. Michael Mizrahi: We want to remove as much bias as possible and compare candidates, apples to apples, just a really good practice. Other thing, adding really objective evaluation criteria in our scorecards to want to get away from general comments like, “This candidate was great, love their experience,” and really dig into the details through those interviews and equip the team here that’s doing those interviews wherever you might be in the process with the right questions, with the right training. And so there’s a lot of things we can roll out on that. And other little things along the way that make a big difference, anonymizing names in the resume screening process. And so Workable has a feature that does that. Right now, the majority of our candidates are actually inbound and sourced. And so we have a lot of referrals that are coming through. We don’t have a lot of cold applications straight through the website. Almost everyone’s coming through some channel. Michael Mizrahi: And so a little bit tougher to do that when we’re getting warm intros, but we have our eyes on that process generally. And then since we’re already here, I’ll just grab this part. Three same roles that we’ve got inside council, software developer, and head of research are the three primary ones with job descriptions there. So if you know anyone who’s looking for these roles feel free to pass along those links or offer an intro to the hiring manager for those specific roles. We will roll out a workable referrals tool. That’ll be easier to submit folks that through that as well in the coming weeks. Josh Clemente: Fantastic. Michael Mizrahi: I didn’t see all the comments here while I was talking, but yeah. Great. Josh Clemente: Thank you. Okay, ops. Michael Mizrahi: And onto next. So two quick updates here, process change on the ops network side. Michael Mizrahi: So as most folks know, we’ve had two physician networks to date. We’ve had our Levels Partnered Physicians, who are independent physicians that partner with us and agree to see consults and review consult forms and make a decision in their own independent medical background. We’ve been working without five or six physicians and across them, they’ve got coverage for all states that can do [inaudible 00:23:35] consults. And then a few months ago we added on Truepill’s physician network. They used Steady MD in turn, and that’s a very large network of physicians who are also on the Levels program, but are working directly with Truepill and then we partner with Truepill. The process flows for whether a member goes through the Levels network or the Truepill’s network looks very different. So if there’s follow-up questions, if the physician wants to reach out to the member, the flow that exists through Truepill is very streamlined. Michael Mizrahi: They have a med ops team that’s always on the phone. They can do outbound phone calls. And so it removes a lot of the friction of back and forth and email that exists on the Levels network side. And there’s a whole other set of reasons. Some of them here simplifying operations, we run consult fees with our Levels network positions. There’s a lot more overhead in terms of management and we can’t give them guidance because they’re independent positions and so we leave the discretion up to them. In a world where we use the Truepill network through Steady MD, Truepill can take an opinion on certain medical decisions as relates to how they want to prescribe CGMs in their discretion. And so there’s some considerations there. So short story, we’re moving over to the Truepill network, starting June 1st and have a nice off-ramp for the physicians that we’ve partnered with over the last two years who have really made the business possible. Michael Mizrahi: And so communicating that out shortly and then other highlight here is that we’re going to start pushing out a weekly operating metric slide with a Loom. So we’re not going to do this in a meeting format, but someone on the op team will walk through the metrics, it’s about a 10-minute Loom, to give a snapshot of what’s happening week over week. A lot of these metrics we’ve already kept an eye on, but sharing it in this format really forces us to keep an eye on the business, really good pulse of all the different inputs and outputs that are relevant. And so if you want to get a peak of a sample of that, you can find it in Notion, in the op stocks Wiki. A little long-winded today, but that’s it for now. Josh Clemente: Awesome. Thank you, Miz. Alrighty. Ben. Ben Grynol: Growth weekly strong weeks. So we’ve had three very strong weeks where we’ve been over a $100,000 of recognized revenue. So 105 this week. Monthly, we have surpassed our goal of 300,000 bucks and we’re at 426. So trending to finish off pretty strong despite not being in growth mode. Nine two in the bank and sitting well there. Next slide please. So inside the company, back in January, we had a transparency memo that had lots of good conversation back and forth between the team. And what we ended up on was discussing an initiative to publish the Friday forms and investor updates, which have been semi-public if we want to call it that, where there go, going out to a large enough group of people already. And what was decided was that we would actually host these and publish them on our website. Ben Grynol: So we now, as of yesterday, we now have a footer page or a section of the website called Inside The Company. And this is where we aggregate all of the investor updates in the Friday forms with a 12 month retrospective posting schedule. So when you go on there, you find what you see in the execution part of it is, the Friday forms have a transcript below, which is really cool for search. And then the investor updates we’re hosting in Notion, and we’ve got them turned on public to web and then as far as indexing goes. So for the Friday forms, we are posting them on YouTube. And we’ll talk a little bit more about that in the next slide. So growth theme of the week is Just Enough Polish. This was YouTube yesterday, very undervalued asset that just needed a little bit of cleaning up. Ben Grynol: This as a side conversation is one of the rarest barn finds of all time. So ’54 Mercedes 300 SL. Next slide please. So yesterday the YouTube page had… It was very basic. It didn’t have a lot of the polish because we just haven’t put any rigor or diligence into actually making it as solid of a platform as things like Instagram or Twitter, where we spend more time creating content for them. So with 30 minutes of quick work, we went from having a messy slug without any cohesion to it, to a slash Levels Health. So we’ve claimed that as our slug. The middle arrow is a teaser video. So when people come on, it starts playing automatically where people can see this is representative of our brand. Ben Grynol: And then instead of having three videos, which looks a little bit sad, we have aggregated videos of all of our uploads, some of the UGC that other people are posting, all of our podcast appearances, our partnership videos as a category, and then the form. So now we’ve got, it’s not as optimized we would hope for, but it’s something that with 30 minutes of polish, it is a lot better than that barn fine sitting there. So that’s growth for the week. Josh Clemente: Awesome. Thank you, sir. Mike D. Mike Didonato: Cool. So another project that we’ve been working on is Personas 2.0. I think before this, the other persona doc was from December 2019, and we’ve learned quite a lot since then. We’ll be circulating this to a few members on the team shortly and then probably to the rest of the team in the middle of next week. Just wanted to give a quick update about kind of what’s covered. So we had about 19 personas that we were tracking and we condensed that down to seven main personas and kind of like the process there came from the more than a thousand synchronous feedback calls that we’ve held with members. And then we reviewed data from platforms like our type form survey, retool, and our web visitors within Google Analytics. Mike Didonato: And then also within the doc, it talks about like why, right? The value of this. There’s more than a few things, but, A, personas can help us to better serve our members through operations, continue to iterate on the product and build features for specific segments. And then, although we’re not in growth mode now, but when we are ready to flip that switch, it’ll help us to better inform and target specific segments. We’ll be sharing that again, probably with the rest of the team towards the middle end of next week. And that’s it. Josh Clemente: Awesome. Thank you, sir. Mercy. Mercy Clemente: All right. We hit 28,400 followers on Instagram this week, Melissa Urban, founder of Whole30, shared a few slides about us. She seems really excited about the program. One common theme we saw on both Instagram and Twitter was members realizing that when they eat and what they eat can affect them. Not only that current day, but then follow through the night and the following day, Casey did an Instagram live with Gabe Mendoza. That was really great. That is saved to our page as well as I believe Gabe’s. So if you didn’t have a chance to catch that, I would definitely recommend. It’s super exciting to see that now we’re creating content with our community. Gabe initially just was a member of Levels and now he still is a member, but now he is spreading the whole awareness of metabolic health to his followers and to ours. So that’s really exciting to see. Twitter, we hit 14,000 followers. That’s it for social. Josh Clemente: Thank you. Tommy. Tom Griffin: All right. Some weekly highlights. Still messing around with the formatting options here. Many of you probably caught this in Slack, but calling attention again to the Be Well By Kelly Podcast episode that was released this week. Kelly is a partner, an investor. Currently ranks, I think, third overall in all-time partner code conversions. So we’ve seen 25 conversions over the last two days, and she’s going to continue to promote the episode. So it’ll be interested to describe what the volume looks like over the next week. Couple of new Bulletproof promotions, the new blog posts that Josh mentioned, couple of podcast ads over the last week. And then just briefly, the two additional updates from the week Salesforce Pilot technically comes through close today, as Josh mentioned. So stay tuned over the next couple of weeks for more in-depth kind of reporting and debriefing on that. Tom Griffin: Shout out to JM and Braden for helping out a bunch. And then, good call with Nike this week. Just to be clear, they’re not a partner of ours currently, but spoke to their Head of Tech Innovation and they’re really interested in what we’re doing. They knew all about Levels already and we’re scheduling a call with their head of engineering. Next slide. All right. So the theme this week was just around prioritization. So we’re just doing a lot of thinking about what our key priorities are in the world of partnerships and growth over the next six months. And just more importantly, how do we execute on these amidst many competing projects and priorities right now? So exploring just time allocation between consumer versus enterprise, what it would look like to hire potentially an additional team member. So stay tuned over the next couple of weeks for a few memos that look to clarify some of these questions. And thanks for everyone who’s been participating in this conversation thus far. Josh Clemente: Love that. A lot of exciting stuff on that slide. Alrighty, Haney. Mike Haney: So three articles in the last week, nice mix of stuff. Continuing with the foods we love theme. As I mentioned in Slack, I promised we’re going to get beyond seeds. We’ve now done Flax, chia, and pumpkins. We’ve got the big trio of seeds, but cocoa powder and turmeric are coming next. And the coffee piece is really nice. It’s a potentially confusing topic. It’s one where headlines can be a little bit misleading, because there are actually two complete different legitimate data sets depending on the timeframe you’re looking at. So this piece I think really helps unpack that. The sort of content theme this week I would say is curriculum. Mike Haney: We’ve made really good headway executing on David’s vision for the lessons and learned tab within the product, creating some dedicated product content. And you’ll see if you click on that lessons tab now, we’re starting to fill out those sort of curriculums around helping people just get up to speed on certain ideas. And I think the next step now is to take that same maybe content, but at least idea into our other content channels. Like the blog probably as part of a coming blog redesign and also email products I’m in just about through a month long project with an outside firm, rethinking what we do with email and the big learning that’s come out of it, I think is that the central email that we have, which to the full wait list, plus 100,000 people is a really nice sort of megaphone, but we should start thinking about having multiple email products, different kinds of newsletters and campaigns that can target people specifically on what they’re interested in and get our engagement rates up even higher. Mike Haney: And really just execute on that idea of getting this information in front of as many people as possible. Some fun ideas that have come in this week. These aren’t assigned yet, but just to give a sense of how sort of ideas flow in. Many from Sam and things he’s been reading, which is always helpful. So cholesterol, we’re going to try to unpack because it’s a confusing one. The value of fiber is one we’re going to take on and probably an explainer about oxidative stress because it’s something that we talk a lot about. You’ll see that phrase a lot in our articles. And I think it’s time to do a little explainer on what that means and why that’s potentially bad. And then stat of the week. New record for audio listens. So it’s cool that we pass 10,000 listens on metabolic insights, which is the podcast version of our audio articles, but despite a sort of not super optimized UI, for on the web we still have over 700, almost 800 listens of people consuming audio. Actually, on the article pages as well, so it’s awesome to see that growth. That’s it for content. Josh Clemente: Awesome. Love seeing cholesterol showing up on this. As we touched on at the beginning of the meeting future analytes, additional analytes going beyond glucose. Now’s the time to start seeding the educational material about why we would expand beyond what value we’ll add. So awesome. Cool. We’re we’re at the individual contributions and would love to hear something personal from each person. Sam, go ahead and kick us off. Sam Corcos: I’m not good at doing the personal one, but I’m going to cheat and even say two things. I think the first thing was hearing Natalie say that she found out about us through our blog content. It’s one of those things that’s very hard to get attribution for. And so getting some anecdotal evidence that our content efforts are really working is pretty exciting. Also, just broadly speaking how these… I feel like I could watch this television show of the Friday Forum all day. We always seem to be short on time and there have been times when it feels there are pieces we can cut and it doesn’t feel like that. It just feels like everything is so excellent. So a lot of good things. Josh Clemente: Lot of good things. Murillo. Murillo: Yeah. Level side, really excited. One, to see the speed of engineering, just staying up. That slide is always awesome. And the chart exploration and the new charts, just seeing how that responds and how good that looks and even the code is really nice. It’s been great personally. I’m still really excited, getting really deep into running the rabbit hole and just seeing my progress in these early days is really cool. Josh Clemente: Nice. Keep us posted. Jesse. Jesse Lavine: Yeah, it’s really awesome to hear members feedback both on the blog and also on the Friday Forum. So Natalie, thanks for sharing your story. It’s really cool to hear and personal side, my sister is coming in town this weekend and I haven’t seen her since pre-COVID, so really excited to hang out there. Josh Clemente: Awesome. My sister also happens to be in town. She’s over there. Tom. Tom Griffin: Yeah. Level side, just a lot of good like cross team collaboration this week. And it’s always just really refreshing to me how kind of low ego this team is. And you just don’t need to navigate that dynamic of our culture, which is very effective and refreshing. And then personally my best friend from growing up is in town. I feel like I have a lot of these updates, but he’s in town from London this week. So lots going on this weekend and very excited to hang with him. Josh Clemente: Nice. Alan. Alan McLean: Okay, cool. So work side, I’m starting to see it all come together, starting to get a better sense of the design system and how to piece the little parts together so that it feels cohesive. So I’m actually feeling really excited about that. We’re going to dig into information architecture again next week. And on the personal side, this is very nerdy parent stuff, but I just got our first set of photos, school photos for my kids. And every time I look at them, I smile. So that’s my update. I’m so excited. Josh Clemente: Awesome. Stacie. Stacie: From the work perspective, I thought it was really fun to have the Kelly LeVeque podcast go live after like many months of anticipation. And I listened to most podcasts, but I still learned new things from that one. I’m not hydrating enough given the amount of chia that I eat. And so that was an important learning. Always love seeing Natalie and hearing from her. So thanks so much for joining today. And then on the personal side, we live on an island and I don’t utilize the beach enough, but I’m doing beach yoga with a friend tomorrow and that should be fun. Josh Clemente: Very nice. The island is beautiful by the way. I wasn’t able to see you when I was there, but it was great. Hao. Hao Li: Yes. Level-wise, I’ve been working on workflow for our hiring progress. It’s really interesting and learned a lot. And also I’m really excited about the YouTube update and our Friday Forum series page. I probably will go back to watch some of them and personal-wise. I’m going to get my first shot next week, next Wednesday. So looking forward for that. Josh Clemente: Nice. Haney. Mike Haney: Yeah, I’m going to echo two things on the content side. The YouTube refresh is awesome, videos an area that’s got so much potential for us from a content side. So it’s great to see that home all ship shape, and also just huge shout-out to Mercy for taking on that app update. That’s something David and I have been talking about for months and it’s so exciting that those articles are going to start getting ported through. I think it’s going to be a huge feature. On the personal side, I’m going to finally get back to my climbing gym this weekend for the first time in over a year, so I’m very excited about that. Josh Clemente: Fantastic. JM is out in person school function, which is awesome. Miz. Michael Mizrahi: Yeah. On the work side, Natalie, thanks for joining us. Really awesome to hear your story, to put a face to the name. We interact with a lot of members over support. There’s follow-up questions, there’s interactions. And I think Braden and Mercy and Jesse C see the bulk of that. But your name sounds so familiar and it’s because we’ve seen it in there. So great to have you on here and really contextualize a lot of those interactions that we have. One more thing on the work side, excited for the at-home blood testing, signed up and ready to go for that. On the personal side I’m in New York this past week and one more week. Spending time with friends I haven’t seen in quite a while, family, and then hopefully see some Levels folks next week. So excited to meet more of you. Josh Clemente: Awesome. Casey. Casey Means: Yeah. So professionally, I could not be more excited to have Natalie on the call and hear about her experience with Levels. It just totally lights all of us up. So thank you, Natalie. I was also just looking back at my calendar for the week and realized that one of the highlights was my one on one with Jesse on Monday. Just getting to learn about his personal story and just being so excited for the amazing people we’re bringing on to the team, hearing about his cross country bike trip was incredible and so inspiring. And it’s going to get me out on my bike this weekend. Personally, I’m in the eighth week of a public speaking course that I’ve been taking with On Deck, which has been absolutely phenomenal and it’s for startup founders and professionals. And the idea is that it’s to help give you the skills to share your message and amplify your message with greater skill. And it’s just been wonderful and it’s been fun to kind of be back in school in the evenings and really grateful for that opportunity. Josh Clemente: Awesome. Mike D. Mike Didonato: Here we are again. One or two good ones and then I listen to everyone else and juggled my brain. So we’ll start at the top. Definitely pretty awesome to meet Natalie, semi in real life via Zoom, as opposed to Instagram DMs. Thank you for joining. The other one, velocity for sure. So I know I’ve said this before, it came up on a call. I don’t know if anybody saw my notes, but it was with a Salesforce participant said I had like all these notes that I was taking in month one and month two, but every time you guys released an update, it was basically what was in my mind. So it’s awesome to see product and engineering anticipate our member needs. And then the final one is definitely at-home blood testing. Additional analytes are very interesting to me personally. So super excited for that. Josh Clemente: Awesome, Jhon. Jhon Cruz: Yeah. I love the new log-in experience designs. So I am excited to implement them. And personally I will be flying to New York next week, so excited to get a vaccine to visit the city. And of course meeting some of you there. Josh Clemente: Amazing. Yeah. Can’t wait for it. Ben. Michael Mizrahi: Super pumped to have Natalie here. And tonight is the acquired book club where we’re doing Unbound, which is an Amazon book. So stoked on that. Josh Clemente: Sweet. I’m also excited to have Natalie on here. I love having the community members join the calls. It’s great. And I’m excited to hear Alan say what he said, which is that everything’s kind of coming into view and I think he’s probably talking about both real time and the future of Levels and I love hearing as the vision crystallizes. That’s something I really enjoy. And then it’s good to have Mercy here today. Laurie. Laurie is actually not on the call, Natalie. Natalie Vanderpump: Yeah. Hi. Oh, you guys have been so warm and it’s been a pleasure to be here. I was really excited to do that, but personal. So I live on a trail and so I go running on the trail and a couple days ago I saw some bear poop, so we have bears and they’re up and about. So this weekend I’m going to be exploring some other trials, a little bit more open. So my heart’s not racing when I see bear poop as I’m walking along. Josh Clemente: Oh man. Yeah. Stay on your toes out there. Ben Grynol: Need to see some data on that. Josh Clemente: Yeah. Mercy. Mercy Clemente: Plus one to have Natalie on the call, it’s great to see yourself on social media and coming to help us out. So it’s nice to put a face to a name. Personally, I’m in Philly for the weekend and going to be up here for a couple days and then probably go into New York for the first time in a while. So I’m excited. Josh Clemente: Well representation in New York. Dom. Dominic D’Agostino: Yeah. Personally, I’m heading off to see my family next week after finishing my summer teaching today, and Levels-wise, the next call I have is actually with Allison Hall and we have 24 of the 30 participants consented and nine, I believe, have their Levels kits ordered. And then we’re doing the biomarker measurements to insulin, grelin, glucagon, lectin. I’m very excited to collect this data. So things are moving forward on that front. Josh Clemente: Very excited for that study. Great. Thank you team. I hope I didn’t miss anyone. I think we had 100% representation there. So all right team, awesome week. We’re a little over here, but it was well worth it. Thank you all for contributing and joining and thank you in particular, Natalie, for being a part of this. See you all next week.